Magda Piwowar

Senior Product & UX Architect • Design Systems & IoT

Kraków, Poland • Central European Time (CET/CEST) • Remote / Hybrid

magdalena.piwowar@gmail.com mail +48 509 391 331 phone magda.targetly.pl language LinkedIn Profile open_in_new

Profile & Summary

Senior Product & UX Designer with 8+ years of expertise orchestrating complex enterprise cloud software, industrial IoT devices, and inclusive digital transit systems. Specializes in translating dense operational requirements into quiet, reliable, and ergonomic interfaces. Proven track record of bridging engineering realities with human-centered field research, founding cross-platform design systems (Web, iOS, Android), and designing for extreme environments (low light, industrial protective equipment, visual impairment).

08+ Years Experience

40k+ Scanners Deployed

-34% Lookup Latency

WCAG AAA Accessibility Parity

Professional Experience

Senior Product & UX Designer

Comarch • Enterprise IoT & Telematics Division

2021 — Present • Full-time

End-to-end UX ownership: Spearheaded the end-to-end product architecture for Comarch Asset Tracking from inception through global V1 release (Q3 2022) to ongoing enterprise iterations.
Dual-device ecosystem: Designed the multi-floor cloud web portal for spatial facility monitoring and an ergonomic Android scanner companion engineered for Zebra ruggedized terminals.
Measurable operational efficiency: Reduced warehouse worker asset lookup latency by 34% and designed 100% glove-friendly touch targets with zero misclick tolerance.
Cross-functional discovery: Partnered closely with Product Owners, Engineering Leads, and hardware specialists to co-create telemetry specifications and automated rule engines (geofencing, dwell time alarms).
Design System governance: Codified atomic component libraries and multi-tier token scales adhering to the enterprise Comarch Design System.

Lead UX / Product Consultant

Miquido • Mobile App Studio & AI Integration

2019 — 2021 • Client-facing

Advised international enterprise clients on digital product strategy, mobile information architecture, and user onboarding flows.
Facilitated client discovery workshops, design sprints, and rapid interactive prototyping for venture-backed and global brands.
Conducted qualitative usability testing, benchmark heuristic evaluations, and data-informed roadmap prioritizations.

Accessibility (a11y) Research Partner & UX Lead

Moovit Transit Initiative • Safe Zone Mobility Labs

2020 — 2021 • Research Lead

Conducted 25+ hours of ethnographic interviews and 18 live field validation sessions with visually impaired commuters on Kraków public transit platforms.
Engineered custom "Wizard of Oz" testing rigs with speech synthesisers and bluetooth neck speakers, bypassing standard screen reader prototype limitations.
Co-designed the physical "Safe Zone" tactile infrastructure concept alongside real-time acoustic beacon telemetry, achieving a 4.9/5 commuter safety score.

UX Designer & Information Architect

UX Bats Collective • Digital Products & E-commerce

2016 — 2019 • Agency

Designed responsive web architectures, multi-step transaction funnels, and wireframes for national Polish e-commerce platforms.
Built comprehensive customer journey maps, persona frameworks, and usability audit matrices.

Design Craft & Leadership

Enterprise Product Architecture & Systems Thinking
Multi-Platform Design Systems & Token Architecture (W3C)
Qualitative Field Ethnography & Usability Testing (IDI, Wizard of Oz)
Inclusive Design & Universal Accessibility (WCAG 2.1 AAA)
Cross-Functional Workshop Facilitation (Discovery, Design Sprints)

Tooling & Ecosystem

Figma Token Studio FigJam Zeroheight Jira & Confluence UserTesting Hotjar HTML5 & Tailwind CSS Git Basics Zebra Android OS

Education

Postgraduate Diploma in User Experience & Product Design

SWPS University / AGH University of Science and Technology • Kraków

Master of Arts in Design & Spatial Architecture

Cracow University of Technology (Politechnika Krakowska)

Community & Recognition

Industry Speaker: “Designing for Low-Vision Navigation in Complex Spaces” • Product Design Days & UX Poland.

Design Mentor: Active design mentor on ADPList, mentoring junior and mid-level product designers in UX research & design systems.

Languages: Polish (Native), English (Full Professional Proficiency / C1).

I hereby give consent for my personal data included in my application to be processed for the purposes of the recruitment process under the Personal Data Protection Act and General Data Protection Regulation (EU 2016/679).

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